Conferencia/Taller de Luis Martínez Uribe «Curación y Analítica de datos en la Fundación Juan March» (diciembre, 2019)


International Conference on Creative Economy, Cultural Development and Social Equity

El 27 y 28 de Junio de 2019 en el Auditorio de Colección Museo Ruso en Málaga tuvo lugar el Congreso Internacional Human Centered Tech, International Conference on Creative Economy, Cultural Development and Social Equity.

El marco de esta conferencia fue explorar de qué modo el desarrollo tecnológico basado en el ser humano contribuye a la construcción un mundo más equilibrado, equitativo y respetuoso tanto con las personas como con el entorno en el que viven. Se necesita un desplazamiento del foco de atención desde la tecnología como un valor en sí al ser humano que la inventa, la desarrolla y la utiliza. Solo así se podrán promover iniciativas que exploren soluciones para los desafíos más apremiantes de la sociedad. En concreto, este congreso se propuso analizar cómo las innovaciones tecnológicas actuales y los marcos de pensamiento que generan son capaces de promover procesos de desarrollo cultural, crecimiento económico, inclusión social y equidad.

El objetivo de esta conferencia fue congregar a investigadores, expertos, tecnólogos, activistas, estudiantes, ejecutivos, emprendedores, políticos y todo aquel interesado en este fascinante campo de investigación, crítica y acción para explorar todos juntos cómo queremos que sea nuestro futuro.

Entre las conferencias plenarias del congreso destacaron:

  • Pierre Gerlier Forrest – Director y Palmer Chair de la Escuela de Políticas Públicas de la Universidad de Calgary, Canadá. 
  • Irene Tinagli – Doctora en políticas públicas por la Universidad de Carnegie Mellon, especializada en desarrollo regional y innovación económica. Parlamentaria Europea. 
  • Andrew Chunilall – Director ejecutivo de The Community Foundations de Canadá.
  • Enrique Alba – Profesor y director de la Red de inteligencia artificial de la Universidad de Málaga.

Como conferenciantes invitados el congreso contó con la particpación de figuras de renombre que trabajan en las líneas temáticas del evento:

  • Ernesto Priego – Profesor de la Universidad de Londres, Reino Unido.
  • Andrés Leonado Martínez-Ortiz – Google Cloud Ecosystem Program en Europa.
  • Pau Rausell-Köster – Director de la Unidad de investigación de economía cultural de la Univerisdad de Valencia.
  • Mar Cabra – Periodista de datos.

Como ponencia especial del congreso, y sobre la que giró la tématica del mismo fue la titulada Metodologías de datos aplicadas al análisis de las exposiciones artísticas para el desarrollo de la economía creativa, por la profesora y directora Nuria Rodríguez Ortega en la que se presentó el proyecto Andalex.

Para estár más al tanto de las conferencias que se presentaron en el congreso, puedes acceder a nuestra sección de abstracts, además, puedes ver las conferencias en la página web del evento. Así mismo, síguenos en redes sociales: Twitter e Instagram.




Museografías imposibles

Looking at human-centered technologies for the future



Organized by

Universidad de Málaga  (Spain)

The CulturePlex Lab (Western Ontario University, Canada)

Centro de Estudios Andaluces (Junta de Andalucía, Spain)



Purposes and Framework

The current public policies of economic and social development point to the important role that artistic creation, creative industries and cultural institutions play in the new productive models due to their capacity of catalyzing wealth, quality of life and social prosperity.  The Creative Economy Report 2013 by UNESCO and the UNDP (United Nations Development Program) emphasized this idea meanwhile calling for the implementation of initiatives that stimulated innovation in this field, in the search for sustainable, equitable and inclusive growth and development.

The creative economy «includes the sectors in which the value of their goods and services is based on intellectual property: architecture, visual and performing arts, crafts, cinema, design, publishing, research and development, games and toys, fashion, music , advertising, software, TV and radio, and video games» (Orange Book of the Creative Economy, BID). In 2005, this economic sector reached 6.1{56ad83da957eb06c066927acbdb02c8cae3b170f7f2e611d949dc56aeb3663fc} of the global economy and reached 4.3 billion dollars in 2011. According to the aforementioned IDB report, exports of creative goods and services in 2011 reached $ 646 billion dollars.

In The Rise of the Creative Class (2002), Richard Florida (Director of the Martin Prosperity Institute of the Rotman School of Business at the University of Toronto) also highlighted the importance of diversity and creativity in the rise of innovation and regional and national growth. Florida postulates that creative capital, that is, the human capital contributed by the creative class, is a key factor for the economic growth and social welfare of cities. This creative class includes: scientists and engineers, teachers, poets and novelists, actors, designers and architects, as well as cultural agents, artists, think-tank analysts and opinion makers.

To this approach brought about by the creative economy, it must be added the possibilities that current technological developments, such as those associated to Data Science and Artificial Intelligence, offer to extract strategic knowledge (descriptive and prospective) about the reality (social, economic, cultural) that is being analyzed. For example, the production and design of multivariable and multiscale indicators facilitated by these technologies are of great utility in the planning and evaluation of cultural and social policies. Likewise, knowledge generation from citizens is becoming both more feasible as well as important. Data provided directly by individuals can be critical as it can add information beyond what is available otherwise.

However, the conditions of an ever-increasing technological society, the growing overflow of data, its expanding role as social, economic and political tools, as well as certain non-transparent and suspicious practices related to data extractivism and reusability logics bring to light challenging uncertainties that involve global ethical and right issues that cannot be displaced from the conversation.

Certainly, if our final purpose is to build a new world more balanced, equitable and respectful with the people and the environment they inhabit for a future that we venture more and more hyper-technological, a human-being centered technology approach is needed to promote initiatives that explore solutions for the most society’s pressing challenges without losing sight of individual and collective rights to privacy, diversity, inclusiveness and freedom.

According to this complex scenario, the objectives of this international conference are, in the first place, to analyze how current technological innovations and the frameworks of thought that they generate are capable of promoting processes of cultural development, economic growth, social inclusion and equity. Secondly, to examine the challenges that must be faced at a global level in an increasingly datacentric, hyperconnected and technological society, especially those that involve issues related to human rights and legal responsibilities, democratic representation and governance systems. Thirdly, this conference also aims to discuss the ways in which research activities, private initiatives, public policies, economic investments, etc. should be channeled in the coming years to achieve a better future for all.

Within the framework of this conference, the results of the project Data methodologies applied to the analysis of artistic exhibitions for the development of the creative economy (Andalex Project) will be presented and discussed. Andalex Project focuses the attention on the cultural subsector of art exhibitions under the premise that exhibitions represent a key component of the creative economy since they constitute a first-order element in the generation of socio-cultural and economic dynamics in the territories; and in the valuation of creativity as an expression of territorial and cultural diversity.

This conference aims to bring together researchers, experts, practitioners, technologists, activists, students, executives, entrepreneurs, policymakers, and all of them interested in this fascinating area of research, criticism and action.



We particularly, but certainly not exclusively, welcome papers, either in Spanish or in English, on the following topics:

– Contemporary thoughts and theoretical approaches

– Computation, Data Science and AI: opportunities, risks, and uncertainties

– Data Justice, Big Data Ethics

– Detection of new areas for research, inquiry, and action

– Data activism and resistance practices

– Local perspectives: study cases

– Creative and innovative societies: models

– Creative Economy, Diversity, Equity and Inclusiveness

– Design of global policies for social and cultural developments in the digital realm

– Social and cultural developments indicators: new-old parameters

– Avenues for dialogue between public policies, private initiatives, economic stakeholders, and civil society dialogue

– Videogames as creative force for cultural and economic transformation processes

– Exploration and evaluation of emergent sectors: e-sports.

– The disruption of 5G technologies into cultural experiences.


The meeting will be structured around a series of plenary presentations by invited speakers, shorter presentations distributed in working groups, and round tables.



The conference will take place in Malaga, at the Russian Museum Collection Center.



  • Irene Tinagli. PhD in Management and Public Policies from Carnegie Mellon University, specializing in Regional Development and Innovation Economies. Italian Parliamentarian. Consultant for the European Commission and for the Department of Social and Economic Affairs of the United Nations. In 2010, she was nominated as Young Global Leader by the World Economic Forum.
  • Pierre Gerlier Forest. Director and Palmer Chair, School of Public Policy, University of Calgary (Canada).
  • Linnet Taylor. Associate professor at Tilburg Institute for Law, Technology and Society (Tilburg University, Holanda).  Expert in Data Ethics, Law and Policy.


Proposals and registration

Proposals will be no more than 500 words and will be accompanied by a short bio-bibliography (150 words). Proposals can be submitted in English or Spanish.

All proposals are to be sent at by May 10, 2019.

The final decision on the acceptance will be communicated by May 20 at the latest, the day when the registration period begins up to May 31.

The deadline to participate in the conference without submitting contributions will remain open until a week before the conference.


Registration fees and participation fees

Chosen participation Fee up to May 31th Fee from June 1st
Speaker 80€ 110€
Speaker (CEHA member) 40€ 110€
Asisstent-listener 30€ 60€
Student-Listener [*] 15€ 15€
Participants from developing countries and / or with less income [**] 50{56ad83da957eb06c066927acbdb02c8cae3b170f7f2e611d949dc56aeb3663fc} off will be applied in all registration fees 50{56ad83da957eb06c066927acbdb02c8cae3b170f7f2e611d949dc56aeb3663fc} off will be applied in all registration fees


[*] Justify student status by emailing copy of the academic course registration at

[**] Countries of Latin America and Africa, Albania, Asian countries (except Korea, Japan, Taiwan and Israel), Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Georgia, Hungary, Kosovo, Latvia, Lithuania, Macedonia, Montenegro, Poland, Romania, Serbia, Slovakia, Slovenia, Turkey and Ukraine. Source:


NOTE: Entrance will be free until seating capacity is reached. The payment of the fees includes the certification of the activity and the delivery of materials.  .



Final accepted papers, either in Spanish or English, will be published in an edited volume with a reputable editor.


10 May 2019: Deadline for submission of proposals.

20 May 2019: Notifications about proposals.

31 May 2019: Deadline for final proposals to be published in book of abstracts and registration for presenters

20 June 2019: Deadline for registration (non-presenters)

27-29 June 2019: Conference:

1 September 2019: Deadline for submission of full texts to be published in special volume

October 2019: Comments by reviewers and editors to contributors.

December 2019: Final drafts.

Spring 2020: Images ready, copy editing, print proofs for correction.

Summer 2020: Publication.



Executive Committee

Conveners: Prof. Nuria Rodríguez-Ortega (Universidad de Málaga) y Prof. Juan-Luis Suárez (Universidad de Western Ontario)

General Coordinator: José Pino Díaz (University de Málaga)

Academic Secretary: Bárbara Romero Ferrón (UMA-UWO)

Technical Secretary: Leticia Crespillo Marí (UMA), María Ortiz Tello (UMA), Carmen Tenor (Polo)


Scientific Committee

Teresa Sauret Guerrero (UMA)

M.ª Luisa Bellido Gant (UGR)

Antonio Cruces Rodríguez (UMA)

Ernesto Priego (City, University of London)

Fernando Sancho Caparrini (US)

Pedro Almagro (Universidad de San Francisco de Quito, Ecuador)

José Luis Caro (UMA)

Daniel Varona (Western Ontario University)

Domenico Fiormonte (Universitá di Roma Tre)

Paola Ricaurte (Tecnológico de Monterrey, México)

Maximilian Schich (Texas University)

Antonio J. Fernández Leiva (UMA)

Esteban Romero Frías (UGR)

Francisco Valverde (UMA)

Amelia Sanz Cabrerizo (UCM)

Antonio Guevara (UMA)

José F. Aldana (UMA)

José M.ª  Alonso Calero (UMA)


Sponsoring Entities

Agencia Pública para la gestión de la Casa Natal Pablo Ruiz Picasso y otros equipamientos museísticos y culturales

Cátedra Estratégica de Tecnologías de Vanguardia en Humanidades (Universidad de Málaga)

Vicerrectorado de Investigación (Universidad de Málaga)

Vicerrectorado de Emprendimiento e Innovación Social

Departamento de Historia del Arte (Universidad de Málaga)


Collaborating Entities

Sociedad Internacional de Humanidades Digitales Hispánicas (HDH)

Comité Español de Historia del Arte (CEHA)

Medialab UGR

Cátedra Estratégica de Videojuegos y Juegos Serios (Universidad de Málaga)

Ciencias Sociales y Humanidades Digitales del Sur (CSHDSUR)






Catalogues numériques. Vers l’interopérabilité (February 5, 2019)